Is Your ‘But’ Bigger Than You Think

A while back now I watched an Australian film called; The Dressmaker starring Kate Winslet. There was a particular scene that sparked an interesting thought about how a person’s own ability to find an alternative to problems that they face, by using the word ‘but’.

In this scene, Winslet’s character Myrtle is upset with the townspeople’s treatment towards her and in a rage wanted to leave the town along with her reluctant mother. Myrtle debates with her mother Molly (played by Judy Davis) all the reasons they should leave the town, giving in to those around her. However with every reason, Molly rebuffs her with each statement beginning with ‘but…’

It’s a simple contrasting word that is often used in a negative context. I want to be an artist BUT I can’t draw. I want to get fit BUT I don’t have time to exercise. It’s an easy way to excuse yourself from facing a difficult problem and nowadays we do it almost subconsciously. What I found during this scene was the strength of this seemingly insignificant word being used in a positive way, to reason and reinforce…

So how about when you’re feeling like giving up or giving in to a problem that you face, turn this word into your own power tool to combat difficult situations and times of uncertainty, instead of letting them win.

For example, I’ve recently started a YouTube channel (The Gracious Life) and I’m sure most people can understand putting yourself out there in such a public light is no easy feat. I had wanted to create this channel for a while, however I kept using negative ‘BUTS’ to question my own insecurities. From the way I look and sound on camera to the negative feedback and reactions I might receive, there were just so many ‘buts’. What I realised overtime and with the support of friends, is that yes, I have these insecurities BUT if I give into them, I would never move forward and achieve my goals, which holds a greater importance than my insecurities. And now that I have created my channel, this has proven to be true.

So when you’re thinking about what you want to do in life, whether it’s on a day-to-day basis or long-term goals you want to achieve, and you start having those thoughts that are telling you to run in the opposite direction, think about your BUT. Ask yourself is your BUT bigger than those thoughts that are causing confusion. Start with ‘but…’ and finish with a positive statement. You might just realise that the outcome holds a greater importance to the negative thoughts that are holding you back.

Originally published on Glam Adelaide

Throw That ‘Too Hard Basket’ Out and Start Achieving Your Goals

So that famous too hard basket, have you heard the saying? Well i reckon I hadn’t heard of it till I joined the workforce. And it’s made me think, why have we made it so easy to just throw something in the too hard basket, why should this be allowed, because really throwing something in the too hard basket actually means giving up or not doing something about something that needs doing.
I know for me I don’t really think about the too hard basket very often and I think there are 3 reasons for this:
1. I’m usually passionate about the things I think about doing so I’ll do whatever I can to not make it so hard to do.
2. I work on it slowly, do abit here and abit there so it doesn’t feel like I’m taking on a massive task all at once.
3. I don’t think of it as too hard. Our brains have so much power that the more we think something the more real it feels and the more we believe it.
So my lessons here are firstly if you really are passionate about doing something then take it on as a challenge, it’s not going to be easy but it doesn’t mean the idea needs to go in the too hard basket, it just needs a little TLC. Secondly, break your idea down into doable steps (Rome wasn’t built in a day..hey hey hey). And thirdly, I think this point is so important; don’t think of something as too hard, if you really want to do something, and it’s physically possible, then just put a little bit of time and work into it. Once you start working on it, it will become easier and easier!

Feast Festival Program Launch

I recently attended the launch of Feast Festival and it was an exciting taste of what’s to come.

Feast Festival is a celebration of Adelaide’s LGBTIQ community and culture, with events, performances and guest appearances spanning from the 14th to the 29th of November.

I love that the theme of the festival this year is “Come As You Are”, which creates a space for anyone and everyone to feel accepted and comfortable with who they are. If it was up to me I would make “Come As You Are” the theme of life in general.
Check out the Feast Festival website to see what’s to come….one thing I know most people are excited about it that Concita Wurst is the ambassador and she will be here in Adelaide for the festival!

Spring Racing Carnival Launch

Spring is here…and with Spring comes the launch of the Spring Racing Carnival.

Held on the picturesque lawns of the Morphetville Racecourse, guests enjoyed a beautiful spring evening viewing and hearing about what’s in store for the fashionable racing season.

 As you can see above we were able to take a photo with the very special Melbourne Cup (valued at $175,000.00). Morphetville racecourse is the place to be on Melbourne Cup Day, with live races, the Melbourne Cup Race on big screens, Fashion at the races, and an after race live concert by Guy Sebastian.

For more info: http://sajc.com.au/

Cathy McHugh: Gray Management Group

How long have you been in pr and when/why did you start Grays Management?

I have been in PR pretty much my whole working life in some capacity.

I’ve had at Grays Management for 13 years.

I remember when I was at high school and we had a questionnaire go around to determine what type of job you would suit.  I ticked off all of the things I liked, was good at and enjoyed and low and behold – my best suited job was PR.  The only catch was I didn’t want to go to Uni – I wasn’t a great student so I went straight into the workforce.  And fortunately for me I fell into opportunities and jobs in the media that led me to Grays – so I think to be honest I have always been destined for this type of work.  I just didn’t go about it the more traditional way.

I started Grays after having my first child – and it was all by accident to be honest.  My first job was working on McLeod’s Daughters as publicist which I did for around 7 years.  And during that time there were a lot of other opportunities in the market.

What keeps you motivated in the PR industry?

My motivation is determined by lots of different things at times.  The market is hugely different to what it was a few years ago even, so we are always changing.  Being smaller means being adaptable and responsive to the market and opportunities.

I really love who I work with.  Being older and somewhat wiser, I have made the conscious choice to work like an absolute dog for people or businesses that I believe in and genuinely want to see them succeed.  It’s a 24hour job at times and there is also a lot of work that goes on behind the scenes to see a result – so you have got to genuinely love it.

What did your 20 year old self dream of doing in the future?  

The one thing I am disappointed with my 20 year old self was that I didn’t really have a dream.  I didn’t really pin point an idea, a thought and I didn’t have any concrete ambitions – not even to buy a car.  My life was one day at a time, leading into fun and adventure. However, I had a really good work ethic, I learnt on the job that I loved to work hard and I was good at what I was doing.  I also worked with a lady; Nicola Mills who really changed the way I worked and the way I thought about myself in business.  She was probably the first ‘business woman I had met.  She was ambitious, strong, worked hard in a “mans world” and was incredibly supportive and motivating.  She was really the one point in time that I stopped and thought – I could do this …

What is the most exciting experience/opportunity that has come your way within your business?

Running a business is probably the most exciting experience to be honest.  There have been a lot of changes and challenges.  Managing your personal life and children with a job that requires a lot of effort and commitment is a challenge also.  Although I think this is the first time I’ve found that balancing point and can genuinely say that the balance is working and I’m really energised by our clients and the opportunities we create with them.  Granted we’ve had some incredible jobs – working on a Bollywood Movie, Presenting and speaking in Malaysia, Hong Kong and Singapore, meeting and knowing some incredible people and being able to weave in and out of our work lives at different points to work together again.

Best piece of advice for anyone wanting to get into public relations?

We have a lot of interns and work experience people come through our business.   Mostly because I like to genuinely give people an opportunity to really see what it’s like.  The perception of what PR is and the reality is often times very different.  PR is not as easy as giving away food, or ticking a box for a client with bloggers, or getting a piece in the paper – and anyone who wants to do that will have a short lifespan.  Because at the end of the day you need to provide results for your clients, be cost effective and show a return on investment.  So I think the one piece of advice would be – don’t put too much value on the input, don’t make yourself so busy and with so many pieces of paper that you are busy being busy – it’s the output that counts and it has to give a return to your client.  Turn your way of thinking on PR upside down and work backwards….